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3. Project Partners

3.2 DMR
DMR developed an interest in Geographic Information Systems (GIS) as early as 1982. Invited to help the government develop a vision on localization data, DMR remarked that no technology to support this type of data existed and decided to invest in research in this domain. DMR was known to the MNR for its involvement in strategic planning in the field of lands; therefore before getting the big contract in 1992, DMR was awarded two contracts (1985-86 and 1989) by the Cadastral direction for preliminary studies.

DMR saw in this contract an opportunity to position itself on the market by introducing the client-server concept and the combination of spatial and database technology. However, DMR also took huge technological and financial risks with this contract for which the technological solutions did not exist on the market and which at this time represented a big portion of its business revenues.

DMR went through a dark period. IT integration and operation development problems combined with financial problems put the implementation of the contract in question. The company also experienced difficulties regarding the schedule as failure to deliver on time implied penalties. The company, that invested so much in this project, could not back out despite the lack of financial incentive (the contract clauses established that the payment would be made only upon delivery). At the same time, DMR was experiencing a major corporate crisis. Internal pressures and financial problems led to DMR being bought by Amdhal in 1995.

Despite the difficulties, the company developed strategic expertise in the field. There was a strategic advantage to be gained in the markets. Cadastral management includes the management of a cadastral plan and the territory it covers, as well as the management of real property. Such management then became a taxation instrument and a potentially interesting market product. The cadastral reengineering contract introduced a window of opportunity for other contracts for DMR, which eventually did happen.