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Exploratory Social Media Project



Exploratory Social Media Project

Project design—Phase I

The project began with an internal discussion at CTG focused on two key issues: (1) what area of government social media use is most pertinent to our expertise and interests; and (2) where do we see gaps in the current literature being published on this general topic. This internal session was followed by an in-depth workshop with government professionals from New York State agencies designed to collect information on the value NYS agencies seek in their current or future use of social media, as well as their most pressing questions and concerns regarding that use. Following this session, a second workshop was held with government professionals from local governments within New York State. The aim of this workshop was to assess the extent of overlap in concerns among state agencies about social media use in local and state governments. The project began in July 2009 and was completed in October 2009.