Chapter 3. Best Practices
Choose a well-skilled and respected project leader
In virtually every project interview, we heard about the need for solid, consistent,
positive leadership. Leadership was viewed as setting the stage for a project and ensuring
timely and meaningful completion. Yet, the personal nature of leadership and our individual
desire to be effective leaders often leads us to deal with it in abstract terms. The projects we
studied, however, showed how specific leadership traits help produce successful outcomes. A
successful project leader:
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Is able to span the psychological and political distance between state
and local governments. The project leader should possess an understanding of both
state and local needs and capabilities - and be able to balance them. This balance is crucial
to the success of state-local projects since buy-in and cooperation are two of the fundamental
aspects of a successful project.
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Has a good understanding of local operations. Since these
systems actually run at the local level, a project leader needs to appreciate the reality of
local operating conditions. Some successful leaders had experience as both state and local
officials, others spent time in their careers working in field or regional offices of state
agencies, and still others who did not have these kinds of work experience made it their
business to understand local needs and operations from the local point of view.
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Enjoys the confidence and support of top-level executives.
Getting and keeping top leadership support is the best way to keep a project on the front
burner. It is essential to maintaining re- sources and to competing well against other
government goals. Support from state level leaders gives local participants confidence in the
project. Support from local level leaders helps ensure full participation and joint problem
solving. Successful project leaders delivered on realistic expectations and kept their top
executives well-informed and enthusiastic by communicating in terms that executive leaders
value: return on investment, partnerships, options, early warnings and so on.
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Is an excellent communicator. Project Leaders must be able
to articulate project goals, explain how they will be achieved, and show how the goals will
benefit all the stake- holders. They need to speak the languages of different audiences and
provide the right information in the right format to meet those different needs. The leader
needs to know when to use formal presentations, newsletter articles, fact sheets, briefing
papers, and other methods of communication. Perhaps more important, the project leader needs
to be a good listener and adept at encouraging others to communicate their needs and ideas.
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Is a resourceful manager of people, time, and money. The
project leader is responsible for the effective use of project resources. Often he or she is
also the person who identifies and encourages others to commit staff, money, or time to a
project. Since it is unlikely that a project will be fully funded from one source, project
leaders need to be entrepreneurial, inventive, and resourceful.
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Is flexible and willing to seize opportunities. Successful
project leaders have a clear vision of where they want to go, but are quite willing to try a
variety of ways to get there. In some cases, they started with one kind of approach, but later
modified, or even abandoned it, in order to solve problems or take advantage of a different
perspective. They also had the ability to know when the time was right to act, even when they
had imperfect information or scarce resources. They recognized when key factors in the
environment were ripe for change and capitalized on them in order to move their projects
forward.
